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MacBook Air

MacBook Air

MacBook Air is thin, light, and durable enough to take anywhere. With fifth-generation Intel processors, fast graphics, and fast PCIe-based flash storage, it’s more than powerful enough for everyday things like email, web surfing, photo organizing and editing, and FaceTime HD video calls. And with all-day battery life, MacBook Air will go with you and stay with you the entire day.


11-inch 13-inch
Apple price (U.S.) $899 $1099 $999 $1199
Processor 1.6GHz dual-core Intel Core i5 (Broadwell),
Turbo
Boost up to 2.7GHz
1.6GHz dual-core Intel Core i5 (Broadwell),
Turbo
Boost up to 2.7GHz
Memory 4GB 1600MHz 4GB 1600MHz 4GB 1600MHz 4GB 1600MHz
Storage (PCIe-based) 128GB flash 256GB flash 128GB flash 256GB flash
Battery Up to 9 hours of wireless web; up to 10 hours of
iTunes movie playback
Up to 12 hours of wireless web; up to 12 hours of
iTunes movie playback

Key messages

Designed for portability
• Features a unibody design that’s thin
and light, yet durable enough to
handle the rigors of everyday life
• Only 2.38 pounds for the 11-inch model,
2.96 pounds for the 13-inch model, and
both just 0.68 inches at the
thickest point
• Designed for life on the go—easily
slides into any backpack or briefcase

All-day battery life
• Up to 9 hours of wireless web or up to
10 hours of iTunes movie playback on
the 11-inch model
• Up to 12 hours of wireless web or iTunes
movie playback on the 13-inch model
• 30 days of standby time

Fifth-generation Intel processors
• Designed to reduce power consumption while maintaining
high performance
• Configurable to 2.2GHz dual-core Intel
Core i7, with Turbo Boost up to 3.2GHz

Next-generation graphics
• Intel HD Graphics 6000 is the next
generation of advanced integrated
graphics and delivers fast graphics
performance for immersive mainstream
gaming and smooth scrolling through
large music or photo libraries

Fast PCIe-based flash storage
• Up to seventeen times faster than a
traditional notebook hard drive
• Wake from sleep in just one second
• Configurable up to 512GB

Thunderbolt 2 port
• Next generation of the most
advanced I/O technology, delivering
twice the bandwidth—up to 20 Gbps
—for the fastest data transfers yet
• Up to two times faster than previous generation Thunderbolt ports

Other key technologies
• 802.11ac Wi-Fi and Bluetooth 4.0
• USB 3 ports
• FaceTime HD camera for video calls
• Dual mics and stereo speakers

Multi-Touch trackpad
• Supports all the Multi-Touch gestures
Mac users love including tap, scroll,
pinch, and swipe

Essential additions
• Apple Thunderbolt Display
• Apple Mini DisplayPort adapters
• Apple USB SuperDrive
• Thunderbolt to Gigabit Ethernet Adapter
• AirPort Time Capsule

Additional Resources
MacBook Air
MacBook Air Tech Specs


Quick Demos

Show how thin and light it is
• With the lid closed, show the sleek design
• Let the customer pick up MacBook Air—feel how thin and light it is

Show the expansion ports
• Point out the Thunderbolt 2 port
• Show the two USB 3 ports, one on each side, both backward compatible with USB 2.0
• Point out the MagSafe 2 power adapter port with
magnetic connection

Show off the display and keyboard
• Open the display and show that it’s on and ready to use
in one second
• Point out the full-size keyboard and note how comfortable it is to type
• Mention that the keyboard is backlit, making it easy to use in any
environment

Try out the Multi-Touch trackpad
• Have customers click anywhere to show that the trackpad
is the button
• Start Safari, open several pages, and demonstrate scrolling
and swiping
• Demonstrate tap to zoom—open Safari, open a web page, then double tap on the trackpad with two fingers to magnify the web page